A series of gift packages and store merchandising displays for Trudeau Corporation

The branding and look was designed around a series of bar products made of colorful plastics, stainless steel and other materials. They were intended to appear fun to use and look at. The mandate for the packaging design was to continue the fun aspect in the gift packages with the added feature of in-store attention-grabbing merchandising display units to achieve maximum sell-through.

crayon design & communication

branding | marketing | corporate communication

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